Rockford Area Arts Council

Web Design and Development

The Rockford Area Arts Council hired Lightwave Creative to help re-conceptualize and build a new website. The website needed to represent the artistic values of the RAAC, while also presenting a lot of information in an easily digestible format. Site structure and topology were explored as well as options for the look and feel of the new site. In a matter of a few short meetings, the targets were set and clear. The new site was to be bold, with a strong voice for the arts and a nod to modern art containing simple shapes and color palette. Finally, the website was equipped with an artist database, updated donation functionality, language translation, and accessibility.

Visit Rockford Area Arts Council

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